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Social Media Coordinator

Company: Aquent
Location: Fort Worth
Posted on: July 14, 2019

Job Description:


Location:

Fort Worth, TX

Job Terms:

Temporary

Start date:

07/25/2019

Posted By:

Erica Schmidt

Date:

06/25/2019


Job Description:

Social Media Coordinator with experience executing and optimizing social media campaigns across multiple social media channels. This role requires a detail oriented specialist who is capable of collaborating with business partners and global team members, managing the needs of multiple stakeholders and executing in a highly-visible, fast-paced environment.

Responsibilities

Collaborate with internal stakeholders to launch, evaluate and optimize social media channels and influencer programs in the US and abroad.

Publish and manage content to social channels to ensure content is on-brand and aligned with social strategy.

Manage social listening campaigns in an effort to actively mine conversations for relevant information and opportunities for engagement.

Assist with overseeing the company's social media governance policy to ensure internal compliance.

Research industry practices and maintain a pulse on what is trending in order to make recommendations to management.

Monitor and analyze social media trends to expand the organizations footprint and identify emerging social opportunities.

Stay up-to-date with changes in all social platforms ensuring maximum effectiveness.

Assist with developing global content and creative processes.

Qualitatively and quantitatively analyze efficacy of social media efforts.

Maintain and manage a global multi-brand social media calendar.

Skills:

Bachelor's degree in marketing, advertising, journalism, analytics or business

2-3 years of experience in social media marketing

2-3 years of digital marketing

Experience in Social Studio/Radian 6

Experience in Adobe Creative Suite, Photoshop, InDesign and Illustrator a PLUS

Strong writing, editing skills and PowerPoint skills

Proficient knowledge of social platforms (Facebook, LinkedIn, YouTube, Instagram, etc) and enterprise channel management tools

Highly collaborative team-player that is focused on creating the best solution to meet business needs

Must be flexible with and open to new processes, platform changes, and emerging technologies

Experience in an account management or account support role focused on delivering and optimizing social, digital marketing and/or other interactive advertising campaigns

Strong understanding of brand "voice" and adhering to a brand style guide

Experience using analytic tools and data to drive the growth of social channels

Strong interpersonal skills and ability to manage multiple priorities across multiple teams

Experience in customer service & reputation management

Eagerness to learn new technologies and trends in social media & digital marketing

Strong verbal and written communication across a variety of traditional and digital channels

Experience with crafting creative training materials for internal partners

Education:

Bachelor's degree in marketing, advertising, journalism, analytics or business

Keywords: Aquent, Fort Worth , Social Media Coordinator, Advertising , Fort Worth, Texas

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